Here is a quick tip I just learned for building a community around your blog. I learned it by accident but since it works, I thought I would share it with you.
As a blogger, you know well that most all of your initial blog page views come from search engines, blog directories and promotion on Twitter or what other form of promotion that you use. Yet, the key to long term success with your blog is to build a community of followers that subscribe to your RSS feed.
I am currently running a 17 issue “series” on Web 2.0 marketing on my blog “America’s Best Business Practices.” In each issue I suggest that if they don’t want to miss a single article in the series they should subscribe to my RSS feed.
The result: The number of those subscribed to my RSS feed has almost doubled since I started my series and I am just four issues into the seventeen issue series!
So if you can come up with a hot topic that you can divide into several articles that you do NOT run concurrently (putting articles on other topics between them), and use the same technique that I used, I suspect you will have the same result.
Try it and then come back and comment here if you enjoyed the same level of success.