I think many of us have heard about Tweet-Ups that are forming from relationships developed on Twitter. I keep missing the Pittsburgh Tweet-ups (I never seem to be in town when one is going on), I missed a couple of LA Tweet-up’s over the past year, but I was able to finally attend a...
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When naming your blog, it's really up to you. Strong or weak, you choose.
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To continue our discussions about building a social community, are we in danger of becoming social media snobs? I recently bought an IPhone because too many people were teasing me about using an old-fashioned date book. True, I find it useful to be connected to email when I’m away from my office for an...
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For using a blog as a marketing tool, one tip or insight is to consider a flogger -- a ghost writer who writes on behalf of your company and in line with your marketing goals.
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People just love free stuff. Free is one of the most valuable marketing tools a blogger has. For a blogger, the cost of free is, well, pretty much free (sans your time). The trick to pricing free is that something has to make up for all that free stuff you give away. Pricing Free...
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As shared in my previous posts, the time has come for us to seriously think of managing our online persona and reputation. Web 2.0 tools have democratized publishing, blogging being one well known example. But, the lower the barriers to entry, the higher the need for staying relevant: the quality of the content that...
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