Personal Blog: http://www.youreverythingservices.com
Bio: Deb Lamb is an enthusiastic Ghostwriter and Article Expert who provides dazzling Ghostwriting and Article Marketing services. Her superb research abilities produce the highest quality of content created just for you and your content desires! Deb has authored hundreds of articles on many topics and subjects. She has worked with many Authors providing ghostwriting, proofreading, and editing to books they have published in print. She has provided content for online and small business owners, entrepreneurs, internet marketers, job seekers, religious professionals, coaches, relationship therapists, virtual assistants, bail agents, sports sites, aviation and engineering companies, career and educational sites. Find out how she can give you that one thing that is priceless…Time! Follow me: http://www.twitter.com/urevrythngsvcs Website: http://www.youreverythingservices.com
Posts by :
- First-time gardening
- Gardening when you don’t have the space for a garden
- Container gardening
- Organic gardening
- Ask a question- Do You Want to Earn $500 a Day?
- Make a promise- Earn $500 Today!
- Are newsworthy- New System Promises $500 Daily Profit
- Title tags: These are probably the main tags to focus your keywords on. The sentence used in the title tag should describe your business or blog in 90 characters or less.
- Header tags: These are the next in line of importance. This is where you rank your keywords in their order of importance.
- Meta tags: These tags give the small piece of text that is found beneath title tags on a search results page. These are typically short, about 150 characters, and should give enough information to encourage a user to click through to your site.
- Alt tags: These tags are used to add description text for graphics. Any graphics or images on your site should have a description in an alt tag.
As I was sitting in my recliner last night, trying my best to find that light-bulb moment or the next viral blog post, for some reason the petticoat came to mind.
I know you’re thinking…what!? My sentiments exactly! I had no idea where I was going with this, but something sparked inside me to simply start writing. I was hoping it would come to me as fast as my speedy typing.
Wikipedia defines the Petticoat as follows:
“In historical contexts (sixteenth to mid-nineteenth centuries), petticoat refers to any separate skirt worn with a gown, bedgown, bodice or jacket; these petticoats are not strictly speaking underwear as they were made to be seen. In both historical and modern contexts, petticoat refers to skirt-like undergarments worn for warmth or to give the skirt or dress the desired fashionable shape. In this context a petticoat may be called a waist slip or underskirt (UK) or half slip (US), with petticoat restricted to extremely full garments. Petticoat can also refer to a full-length slip in the UK, although this usage is somewhat old-fashioned.”
Going way back to my childhood, (and yes, that was quite some time ago), I can remember having such frilly, foo-foo dresses. They were just not quite completed until I had all those petticoats underneath my dress. Once those were on and fluffed, then I felt as though I was completely dressed.
As I reminisced about those days, I saw myself running and playing and jumping around, just to experience all the fluffiness, fullness and the sounds of crinkling petticoats. Not only did they make me feel feminine and girly, they also made me feel extremely dressed up and exquisite. Like I’m sure some of those on the red carpet feel when they are all dolled up. That is how I felt! Like a model! Simply beautiful.
There was something about the sound of all that crinkly material and the crushing, rustling-type sound they made. The way they would fly up into your face when you sat down. The manner in which you would lay your hands on top of your dress to push it down just so you could see. The gorgeous way they looked under such a beautiful and frilly dress. Of course, in most cases there were matching shoes and socks, as well as gloves and purse.
The more you had under your dress, the better you felt.
So, how does that relate to writing, you ask?
Well, think about this. How do you feel when you have completed an awesome article or blog post that gets raving reviews, or increases your followers, or is shared amongst your friends, family and social network?
Doesn’t that make you feel all frilly and foo-foo and tingly inside? The sounds of the petticoats are similar to the sounds of raving fans applauding like you’ve just finished a Tony award-winning performance.
You feel like running and jumping and twirling around exhibiting tons of glee and excitement. Well, maybe not to that extent, but you are excited and thoroughly happy with yourself. Right?
If you have created compelling content that others want to read and share, you should be proud.
Petticoats are Meant to be Seen
Remembering back to those petticoat days, I can remember how cool it was to have layers upon layers of petticoats. The colors were also something to be admired. From pinks, purples, red (yep…had to have red, it’s my favorite color) to the simple white and beige. Whatever color I wore, it was meant to be seen. Imagine that. You wanted to show them off.
Which brings me right back to writing, (you knew I was coming back to it). Whatever you write, whether it’s a blog post, article, eBook or white paper, you want it to be seen, admired and appreciated. You want to provide solutions to problems and issues people are having.
You want to be the one they search for when they are in need of answers. You want to be that “go-to” person. But exactly how do you do that? Well, you do your homework and figure out what problems your readers or clients are having. And then give them what they want.
If you can teach your readers something they don’t know you’ll have a robust following. Then those readers will share your content with their friends, and so on and so on.
What happens when you create valuable, informing, educational and even humorous content? It will be seen by many.
Desired Fashionable Shape
What does the petticoat’s fashionable shape have to do with writing? You need to make sure your articles and blogs posts are fashioned in a readable and shareable format.
For example, include compelling images to your articles as well as shaping your post in an appealing manner. Make sure you have enough white space between paragraphs. Chunk you content so it’s easier to scan. Create intriguing headlines and paragraph titles. Use a font that is easy on the eyes to online readers. Always add something personal, emotional or some sort of life experiences.
Before writing your next article or blog post, think about something in your personal life you can use to relate to your product or services.
Don’t be afraid to get a little personal. People can relate to those types of experiences and it’s quite possible they are going through something you’ve already been through. Think about how helpful that could be to others.
Add flare, experiences, emotion, humor, solid advice, and you will dazzle your audience to no end.
What have you found in your articles and blog posts that have increased readers and followers? Do you find by adding life experiences to help tell your story beneficial?
No matter what field you’re in, the life of your small business depends on written content to maintain a strong online presence and build your brand. But you knew that already, didn’t you? Sure, you’d like to start a blog for your business, write an e-book, or maintain an active Facebook or Twitter feed, but you’re already wearing so many hats–now you have to be a writer, too? No, you don’t. Instead, consider hiring a ghostwriter.
A ghostwriter is an expert writer who can handle any written task such as articles, blog posts, press releases, essays and e-books according to your specifications and let you take credit for them. Once the publishing industry’s best-kept secret, ghostwriters are now a trusted part of every industry from medicine to music, and have become very popular with small business owners in particular.
Let’s face it; some of the world’s smartest, charismatic and talented people are terrible writers. Ghostwriters can help their clients look as competent and knowledgeable on the page (or screen) as they are in person.
Why do you need a ghostwriter?
Well, consider what your time is worth, and how it can best be put to use to help your business. Do you think that being hunched over a keyboard writing a blog post is the best use of your time or your talent? By leaving your writing needs in the hands of a capable ghostwriter, you can go back to doing what you love, and remind yourself of why you started your business in the first place.
Even if you did have the time to write (and brainstorm, and edit) it yourself, having well-written, informative and enjoyable content is not quite enough. Experienced ghostwriters can also help you create targeted content that skillfully uses keywords that will help your website or blog rank high in search engine results while avoiding being marked as spam. After all, what good is a blog if no one reads it? The more people who seek out your website, blog, and social media and benefit from the valuable information you provide, the more money you will make.
It can be hard to let go of control of something as important as online marketing for your business, but your business needs YOU more than anything else. Successful business owners know that part of their success comes from knowing how and when to delegate tasks. Many will tell you to do what you’re best at, and hire skilled people to handle the rest. Wouldn’t hiring a ghostwriter be a great place to start?
Have you hired a ghostwriter in the past? What have you learned from using a ghostwriter?
Photo credit: stock.xchng, Parylo00
Choosing an e-book topic that will sell well is a lot like choosing the best wave to ride. You want to find the one that is on its way up. Like most things, e-book topics follow trends. One month, the topic of dog training secrets will be all the rage. The next, its clean eating tips.
If you want to be successful with your e-books, you need to stay on top of the rising trends. The idea is to find out what people are talking about, what information they are searching for right now instead of taking a few guesses at what they might like.
There are several tactics that you can use when you start to research popular e-book topics:
One of the best places to find e-book ideas is on Clickbank, one of the most popular places to find e-books. You can look at what topics are trending at the moment and what ones are on the rise.
To make the search even simpler, use a site like cbengine.com. CB Engine collects data from Clickbank, making it easy to find what topics are growing in popularity.
To use CB Engine, click on “CB Best Gain” in the left column. This will show you the products that have moved up in the rankings on Clickbank. You can choose your search criteria based on momentum, popularity, moving up and moving steady, and those that have big payouts.
Click on a product to go to its data page and review the vital statistics.
Using this information can help you stay on top of trends that are on the rise before the market becomes saturated with e-books. Keep an eye on topics that are jumping higher on the charts to take advantage of growing opportunities.
Do Your Keyword Research
Keyword research is a fantastic way to find popular topics for e-books. You start by writing down a few of your own topic ideas. For example, if you are interested in writing about gardening, you could list ideas like:
And so on.
Write down as many ideas as you can based on your chosen niche topic. Use a keyword tool, like the one for Google AdWords. Type in your ideas, one at a time, and see the results.
The Keyword tool will show you how many people are searching for that keyword phrase (or something similar) every month. You will be able to see how popular those search terms are as well as how high the competition is for them.
Choosing keywords that have too much competition could mean that your e-book would get lost in the crowd. Look for keywords that have a high number of searches but with less competition.
Repeat this process with all of your search phrases so that you can get a clear picture of how well each niche topic will do for you before you invest more time and research into it.
Search the Kindle Book Store
The Amazon Kindle Store is one of the most popular places to find e-books on virtually any subject. You can use the site’s lists of Top 100 books to see what is trending right now.
You will see how long a book has been on the Top 100 list, whether it is moving up the list or moving down. You can also break this down according to category to see what is trending in your specific niche.
Look at Forums
Internet forums are a great place to go when you are looking for topics that people want to know about. People will typically go onto a niche forum to post a specific question about something they need to know.
For example, on a gardening forum, you might see several people posting questions about how to deal with garden pests without harmful chemicals. With that information, you know that there are people looking for more information to help resolve this common problem so it is probably a good topic for an e-book.
E-books have grown in popularity over the last decade. Many people turn to them for quick information about a variety of topics. This is an area that you can focus on when you want to create valuable content.
Are you considering writing e-books? How do you brainstorm ideas for topics?
Internet users have short attention spans. If you want to get noticed, you have to do it quickly or else they will move on to another site within seconds. They need to be convinced that you have a solution to their problem, an answer to their question or a product for their need. To do that, you need to have an attention-grabbing headline.
A great headline stops people in their tracks as they are doing a search and click on the link that promises to give them what they need. There are several things you need to do in order to create headlines that sell.
Appeal to Their Emotions
Psychologists tell us that a consumer initially bases their decision to buy on emotion. Create headlines that appeal to their emotions and you are increasing your chance of making a sale.
Some emotions that make people want to buy include the need to feel:
An example of a headline that appeals to emotions is 10 Tricks for Building Your Confidence Today!
Use Active Voice
You do not want to use the passive tone of voice in your headlines. Leave out words like “could” or “might.” Use words that command attention. Instead of using a headline that says 5 Ways to Help Control Cravings, reword it so that it sounds more commanding: Control Your Cravings in 5 Steps.
Empower the Reader
Readers want to feel like they have control and that they matter. You is a strong word to use in headlines. It is a way for you to speak to your readers on a personal level. Use your headline as a way to tell them that you are interested in helping him or her with the issue they are facing or that you have the product they need.
Use headlines that speak directly to the reader, such as How to Lose Your Baby Weight.
Other headlines that are powerful are those that:
When you start creating your headlines, you need to know your audience. Who are you talking to? Each target audience responds differently to certain headlines. Make sure you are writing a headline that appeals to that target if you want to hit your mark.
Use the benefits of your products to create appealing headlines. Tell potential customers what your product will do to help them. For example, if you sell anti-aging cream, your headline could be Erase Your Fine Lines in Two Weeks.
Take time to write out a page of headlines. This is a great way to practice writing them, plus you will already have a number of headlines to choose from whenever you need it. Having a list of headlines is also helpful when you need to write new content but aren’t sure what to write about. Just pick a headline and go with it.
The headline is the most important piece of your marketing content. It is the first thing a potential customer will see. Spend time creating headlines and before long you will write selling headlines with little effort.
Do you have trouble writing great headlines? What do you think are the best types of headlines?
Writing your college essay is one of the most important parts of your entire application. This can cause a lot of frustration for you, which is the last thing you want when you are working on something that can affect your future!
In writing your essay, you are not just writing a page full of words. You are sharing a part of yourself with people who will decide if you are a good fit for their school. This is not a time to slack off on your efforts. When you prepare to work on your college essay, there are many things that you need to keep in mind.
Look at the Requirements
Most colleges will have a set of guidelines that you must follow when you write your essay. It is important to make sure that you read their instructions carefully. The people reviewing your essay will be looking to make sure that you hit on all of their requirements in your essay.
There is likely a word limit that you need to abide by, so make sure that you do not go overboard. This length will be approximately two double-spaced typed pages.
Pick a Good Topic
Most colleges will give you a few different topic ideas to choose from. The topic that you choose will be a reflection on you, so choose a good one. You want to give the admissions team a real look at who you are but you don’t want to choose a hot-button topic that could have a negative impact.
Bad topics might be your sex life, past drug and alcohol use, jail time, political or religious rants, pity parties (woe is me), or your summer abroad. Choose a topic that you are confident about, something that you can turn into a “wow” essay.
Admissions people read through huge stacks of application essays. You need to find a way to spark their interest right away and make them see you as an asset to the college. Imagine what everyone else will be writing about and choose something else.
Many students will want to write about their summer in Europe and give a summary of all the things they did along the trip. These types of essays are, as they say, a dime a dozen. If you had a life-changing experience while you were on vacation, that is something to write about. Don’t gush about the Eiffel Tower- they’ve already read that essay. If, however, you volunteered in an orphanage or hospital over your vacation, then that is a topic to focus on.
An excellent college essay can be compared to a short story. Give the reader enough details that they will see and feel what you are saying. Give names to all the people you talk about and the places you go. These things will give your essay more depth, which makes the admissions officer feel that you care about their reading experience.
A college is a community, one of which you want to be a part. This essay is the glimpse into your personality that you are giving to the admissions team. They need to see you as a person that is great to be around, someone who they would enjoy having a discussion with on a daily basis. Find a way to communicate “This is me!” into your essay.
Proofread and Spellcheck
It might seem like a no-brainer, but you might be surprised at how many people forget to do a simple spellcheck on their writing. Any small typo that you fail to catch is a strike against you.
You will also want to have one or two people proofread your essay before you seal it up and send it off. Spellcheck won’t always catch mistakes. You need a person to look for any mix-ups between homonyms, such as there, their, and they’re. Common mistakes can be the difference between an excellent college essay and one that gets passed over.
Writing a great college essay is in everyone’s power. By following some simple guidelines, you can make sure that yours is one that gets the nod of approval from the admissions office.
To be successful online, whether it is for your ghostwriting site, e-commerce site or your blog, you need to have a healthy flow of web traffic. When you have more visitors, you will increase your chances of making sales and boosting your profits. After you’ve researched and settled on your niche and supporting keywords, you can use these five tips in order to start seeing an increase in web traffic quickly.
Tag Your Keywords
If you spend any amount of time making sure that your content is optimized for search engines, then you need to remember to tag your keywords. Tags are where search bots look for keywords that match search queries. If you have no tags then your site will be overlooked.
Tags you need to focus on include:
Keep Content Fresh
If you want to keep visitors coming back to your site or blog, it is essential for you to always have new and fresh content. Search engine bots look through a site’s content in order to set page rank. Try to add new content each day in order to keep things current and improve your ranking. If you don’t have the time or the inclination to write as often as you need to, consider hiring a ghostwriter to do the writing for you.
Get More Incoming Links
If you have high-ranking websites linking to your web pages, the search engines will see your site as having more value. Not all links are given the same value. Links from websites that are credible and popular as well as relevant to your site will give you more value.
The two types of links are a text link, which uses anchor text to embed your web address into the content, and a direct link, which is the web address written out as is. A deep link is one that links to a page further inside a site instead of the homepage.
To encourage more sites to link to your pages, submit article to directories, add content to your site, participate in social networking sites and forums, blog and publish press releases.
Use Social Media
Today’s Internet is all about interaction and engagement. Social networking is an excellent way to help generate more traffic to your site or blog. You can keep an active presence on sites like Facebook or Twitter to interact with readers and customers. Create a profile, post updates and leave comments and links to your own site. Get involved and start conversations. Social media is a great way to help locate a much more targeted audience.
Advertising doesn’t have to take too big of a chunk out of your budget. Most businesses rely on PPC advertising since it allows them to keep a tight control over their daily budget. You can also track results to see what is working best and bringing you the most traffic.
Planning your goals and strategy is an important part of being successful online. Spend time working out your own roadmap, taking these tips into consideration, and you will quickly see some impressive results on your traffic and profits.
How are you working on building up your web traffic? What has given you the best results?