Flowers for Socrates

Color images spear deadly dull blog topics. Simple sentences focus the blogger’s point. But first, the pictures. Consider the graphics of the graphic: where does it go? what does it do? and how big is it anyway? It needs to go as high up and be as big as it needs to be to draw…

More Bloggers and Other Business People Will Use Web Video? (Part 1)

Anything that doesn’t look well-produced, that has what we call low production value, comes across as unprofessional.

Businesses understandably don’t want to look unprofessional, business-people don’t want to look unprofessional and of course video bloggers — bloggers who do their stuff on video also — don’t want to look unprofessional either.