Tag Archive for blogger

Legal Ramifications – Copyright II

A creative work is protected by copyright from the moment the work assumes a tangible form – which in copyright circles means as soon as the work is “fixed in a tangible means of expression.” You don’t have to put a notice on the work – or register it with the US Copyright Office in Washington to get protection – although there are some benefits to doing these things if you are creating a major work.

A Blogger’s New Year’s Resolutions

Looking to drive more traffic to your blog? Blogging helps to reinforce my professional credentials, and at the end of the day, it’s always nice to generate leads and develop business from my blog. To help achieve my goals, here are my blogger’s resolutions for the next year.

5 Steps to Creating Crossover Content

Content that crosses over appeals to the broader audience outside your niche. It’s essential to occasionally write this type of content because it will strengthen your follower base while also expanding it. Content that crosses over mixes things up a bit and gets people talking — something that is essential to a long and prosperous blogging career.

Two Books To Boost Your Social Media Marketing

‘Tis the season to set goals for a new year, and if you’re like many a blogger, one of your goals is to attract more eyeballs to your content (which is, of course, king). So you need a marketing plan. It can be simple or complex, depending on how deep you want to go with it; but in any event, it’s a good idea to put something down in writing to follow through on. Prior to making that plan you’ll want to read up on different options to gain a better idea of what best serves your purposes and fits your schedule. Because some strategies and tactics take more time to manage than others.

The Social Media Landscape

In my first post I introduced social media and its meaning. This post, my second, is about the different social media networks and their proper use. Social media is not an advertising platform but it is a relationship building and nurturing platform. It is an organic online conversation between peers of more or less the same interests, wants and needs.

Your Blog as a Virtual Peer Conference

I recently picked up Adrian Segar’s, Conferences That Work: Creating Events that People Love and was fascinated by the concept of peer conferencing. It turns out that peer conferencing uses an attendee-centered model that largely leaves the content of the conference up to attendees. There still needs to be some organizational framework that guides the attendees but aside from that, organizers are more like facilitators then authority figures that control the speakers and content. This largely user generated content (sound familiar) has a lot of similarities to what bloggers should try and build on-line.