Successful blogs not only contain insight and are written by talented authors, but also develop a brand through creative marketing tactics. Do you have novel ideas and analysis but struggle in attracting followers? I highly suggest utilizing social networking resources, such as Twitter, to generate traffic to your site.
The Wine TV Guy, Gary Vaynerchuk’s first book, Crush It!, just hit the streets and it’s already #2 on the New York Times Bestseller List.
Gary has over 1M Followers on Twitter and many consider him a Top 10 Internet Celebrity. He’s been on Conan O’Brien, CNN, Fox News, and several other shows and networks.
Full Disclosure: I really do watch Project Runway (with my wife). I have zero fashion sense and have no clue what’s in or out. My fashion sense resolves around not making my wife look bad. For me, this show is about how motivated creative people can rapidly create great things.
Project Runway is one of those shows that you have to find. It used to be on Bravo, but now it’s on Lifetime. If you were to look at the demographics for the Lifetime network, I would be the last person they would ever think would tune in. Yet, this show has a lot to teach blogger’s about the process of creating.
Twitter is constantly changing. Recently they’d added Lists to their box of tools. You’ll want to check this out!
In the end there’s is no secret weapon. Link building requires great content, connecting with other people and sound promotional tactics done on a consistent basis.
Inbound links are an important and often misunderstood search engine optimization tactic. Every industry and most every subject has web directories listing various sites and blogs dedicated to their subject area. When your site is listed on one of those directories and a link into your site is provided, that’s an inbound link.