Without a doubt, there’s a lot of noise out there about the importance of social media for business and many professionals engaged in social media wonder, “where is the payback?” So, I thought I would share a personal testimonial about a positive experience generating business using social media.
Sadly, William Safire died on Sunday. For 30 years he wrote a column in the New York Times “On Language” that explored written and oral trends, and discussed the origins and meanings of words and phrases. I think he would be in agreement with my consternation about the widespread practice of using the singular and plural together incorrectly.
Last week I blogged about the way the visual system works and suggested some implications for blog post formatting. This week, I want to get specific. But first, if you didn’t read last week’s post and you’re wondering why bother, here are pictures of two blogs (I’ve attempted to hide the specifics).
Blogs and LinkedIn are natural support sites for each other. One gives you voice. The other gives you audience.
Penelope Trunk, the Brazen Careerist, wrote in a recent blog that a good piece of advice for anyone starting a company was to write a press release first. According to Ms. Trunk, once you have written that press release, simply work backward from your vision in developing your business plan.
Blogs are storyteller’s dreams in the social media age. Take a tip from the unemployed and use the blogs as one means to tell your story and market yourself to the world.