The wild jungle of the “interwebz” leaves many baffled, scratching their heads, simply unphased or, at the very worst, completely turned off. But not you! No. Not you.
The other day I went to a Christmas party in my old hometown, Tulsa , Oklahoma. It’s been over 20 years since I lived there. But through the magic of Facebook, I’ve recently reconnected with high school and college friends living in Tulsa. Many old friends were at the Christmas party.
As I’m standing by the hors d’oeuvres, Scott, a friend I played basketball with in junior high, stops and asks about my blog. He tells me how he really enjoyed one of my interviews. The only way Scott would know about my blog is through Facebook.
We never know how one short conversation can impact our lives. I know because I had one over three decades ago that shaped my destiny even though I didn’t know it at the time. As we slide from one year into the next, is it time you had a short conversation with yourself?
Blogs are the ultimate sampling technique – a small writing sample of what you have to offer the world. It’s why blogs are recommended for job seekers as a portfolio sample and why blogs are almost a perfect marketing technique.
I am thrilled to share key findings from research that Don Bulmer and I conducted called The New Symbiosis of Professional Networks. The research was conducted as part of our 2009 fellowship with the Society for New Communications Research (SNCR). Don and I began this research this summer in efforts to explore a greatly overlooked area in social media – how decision-makers are using social media in their work.
In a list of 10 attributes, the trade press is stronger than blogs on most fronts. Yet blogs still have the knock-out punch. It’s called Relevancy.