Tag Archive for Small Business

Are you too old to blog?

It troubles me to see a crew of young vocalists asserting that geezers are now anyone over the age of thirty and the relics who have passed into the forties and beyond are such technology neophytes they think AOL is cutting-edge.

Traditional, Smart Marketing: Web 2.0 Will Not Take Its Place

I scratch my head when I see claims that Web 2.0 (or whatever buzzword of the day you want to prescribe to the concept) is revolutionizing marketing. It may be changing the scorecard for some, but for any savvy small business marketer, the concepts being introduced as new have been a way of doing business for decades. There will always be those who stampede toward the lottery promises and complain about their bankroll. Others just really get it.

Social Media and Professional Services

Lately there has been in influx of lawyers, CPAs and physicians into the social media arena. Facebook, Twitter, LinkedIn, etc. are now being used by these professionals in an attempt to connect with each other and potential clients. I say attempt because their intentions are good, but their execution leaves much to be desired.