Back in 2007, when David Meerman Scott’s The New Rules of Marketing & PR blasted off to bestsellerdom, online social networking was just beginning to generate mainstream buzz. Facebook was only available to people with a .edu web address, Twitter was barely a twinkle, and YouTube though bubbling up, hadn’t truly blasted off. All three…
Our online persona is defined by digital stuff that we create and who we share it with. Our reputation is then defined by how what we create is perceived and valued by others anywhere in the world. The fact is that your online reputation is now part of your personal identity and, frankly speaking, that is not yet well understood by many.
Andy Wibbels writes a well-read blog “Small business blogging for instant global impact.” In one of his latest posts he stirred the pot when he stated that “Ghost Blogging is Fraud.”
Alltop.com potentially offers a great deal of value for business bloggers who, for the purposes of spending more time on their own social media endeavors, seek a way to spend less time tracking down all the pertinent news of the day. Though you may think it is just a hyped-up RSS feeds list, it’s anything but
Over the past few months, I’ve been working very hard to build my blog readership and the number of subscribers. Along with building relationships with other bloggers, sharing posts I love, asking people to be guest bloggers, and being a guest blogger for others, I’ve also started running blog contests.
When it comes to your business blog, you can spend hours promoting it and spend less time on more important business tasks, or you can utilize tools that allow you to put your blog promotion efforts on autopilot.