Tag Archive for Twitter

4 Ways to “Pay it Forward” with Social Media

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In our obsession to generate more followers, more subscribers and more business, it’s very easy to forget to stop along the way and thank the handful of people who have influenced or helped us the most. In the spirit of the classic movie, “Pay It Forward,” hopefully this post will show you how easy it is to inspire others, and how powerful paying it forward can be.

Who Owns Social Media and Why It Should Not Be You

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Determining who is in charge of social media can be a daunting task. Even when social leadership is channeled through the executive suite, it does not stop at the executive level. Often the question becomes “who owns social media?” within the organization. For many new initiatives, he who first touches the new “thing” becomes its…